Open Letter to The Drinks Industry
Posted on April 24, 2019
For five years now, we, that is Pete Brown (eminent and award-winning beer writer), Jo Miller and James Cuthbertson (industry professionals) have been growing the Beer and Cider Marketing Awards into what it is today: one of the most eagerly awaited, relaxed, social, fun and relevant Awards events…
We’ve gone digital with our point of sale…so can you
Posted on September 12, 2018
How to Tell if Your Point of Sale is on the Bar. …
The Beer and Cider Marketing Awards 2018 Shortlist
Posted on August 31, 2018
Shortlist announced for Beer & Cider Marketing Awards The Shortlist for the 2018 Beer & Cider Marketing Awards has been revealed. Winners of the awards, which set out to discover and celebrate the UK’s best marketers and campaigns across the industry, will be…
Guest Blog: Has your purpose got the attention it deserves?
Posted on June 6, 2018
[caption id="attachment_631" align="aligncenter" width="300"] Our 2017 Best CSR Winner -…
We’ve updated our Privacy Policy
Posted on May 18, 2018
We’ve updated our Privacy Policy Due to new General Data Protection Regulations we have reviewed and updated our Privacy Policy. Our commitment to your privacy has not changed. We have provided information about how we collect, use and…
How are people really engaged by beer and cider brands?
Posted on May 17, 2018
How are people really engaged by beer and cider brands? A note from Pete Brown. …
2018 Beer and Cider Marketing Awards – Open For Entries
Posted on February 12, 2018
We are open for business! Thanks to all our returning sponsors, including our headline partner Matthew Clark. Our closing date for entries is June 1st and we also have an early bird ticket offer on…
Beer & Cider Marketing Awards 2017 Winners
Posted on September 26, 2017
The winners of The Beer and Cider Marketing Awards 2017 were announced at a packed Old Truman Brewery in London on 21st September 2017. Best Corporate Social Responsibility Winner: Brewgooder …
2017 Shortlist In Full
Posted on August 21, 2017
The Shortlist for The Beer and Cider Marketing Awards 2017 has been announced..... With the award ceremony to be held on September 21st, the event will recognise the very best in beer and cider marketing. There are more categories than ever before, including best broadcast ad campaign, best PR…
Guest Blog: Why The Awards Are Important To A Buyer…
Posted on August 11, 2017
Why are the awards are important from a buyer’s perspective? [caption id="attachment_301" align="aligncenter" width="224"]…
There’s A Snack For That Beer..
Posted on June 30, 2017
[caption id="attachment_461" align="aligncenter" width="300"] A guest blog by George Rice, Founder - Serious…
How to write a winning entry form
Posted on June 16, 2017
Judging the Beer and Cider Marketing Awards is always an educational experience. Our…
Guest Blog – 5 great CSR initiatives that hit the mark
Posted on June 12, 2017
For some, CSR is an acronym that calls to mind the worst kind of business jargon, along with images of suited men planting trees or HR people sending notes to everyone questioning the necessity of occasionally printing off an email. It may seem to be a rather clunky or outdated term but whether…
Intuitive Marketing – Thoughts from Pete Brown
Posted on June 5, 2017
When I started my first job in advertising, my boss told me she’d hired me because “You understand brands, and brands are about to become very important.” Boy, was that an understatement. This was late 1991, and the idea of brands as we understand them today was newly…
Beer & Cider Marketing Awards 2017
Posted on May 16, 2017
Marketing is often thought of as a dirty word in beer and cider, but every maker does it, even those who think they…
Winners announced at Beer Marketing Awards 2016
Posted on September 9, 2016
Last night breweries and agencies up and down the country attended the Beer Marketing Awards at London’s iconic Truman Brewery as the industry celebrated its brightest marketing minds. The awards recognise the very best in beer marketing, with categories from best ad campaign through to best…
2016 BMA Tickets now on sale
Posted on January 22, 2015
Whooo - Tickets for the 2016 BMA's are now on sale here…